Arts Education for Everyone: Join our Santa Cruz Gives fundraising campaign! 

With your help, we can train passionate local artists, expand arts programs, and ensure every student has access to the transformative power of the arts.

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Opportunities & Resources

Opportunities + Resources

Esperanza del Valle performing in Watsonville.
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Happening Now

Free Bookkeeping Workshop for Artists

January 14, 2025 - 4:00 PMJoin our workshop, Record Keeping Essentials & Bookkeeping Software for Independent Artists, on January 14. Presented by tax professional Leo Rocha. Explore record-keeping and software. Offered via Zoom and in person at Watsonville Center for the Arts.

Call for Art: Hearts for the Arts Silent Auction

January 19, 2025 - 12:00 AMCall for artwork donations for the 15th annual silent auction to benefit arts education. Silent auction hosted by ARTISANS & Agency. This year's theme is "For the Love Of…." Are you ready to share what you love?

Yesenia Molina on Cultivating Creativity, Equity, and Justice in the Arts

Listen to Yesenia Molina, Watsonville Arts Program Manager, on On The Cutting Edge (KSQD.ORG) as she shares her vision for fostering creativity, supporting artists, and promoting justice and equity in the arts across Watsonville and beyond.

I have felt an immense amount of support through the Arts Council and am incredibly thankful to get to work with you all on a variety of projects.

Gazelle WalkerTannery digital media & visual artist, Develop Grant recipient

Open Studios is all about building lasting connections. Not only to new and old collectors, to friends and to fellow artists, but also to robust local support and information

Liz CrainArtist

As a long time teacher I have continually had the pleasure of witnessing the JOY, self-esteem, and community bonding that arts education inspires.

Muffie MillerRetired educator and arts education advocate

The arts make our county so special. From incredible artists to world-class music, dance and film programs, we have access to experiences that are usually found in larger cities.

Consuelo AlbaCo-Founder & Executive Director, Watsonville Film Festival